Not even Jennifer Lopez is immune to the recession. The diva is shutting down her clothing line Sweetface after six years in the fashion industry. The Spring 2009 collection currently in stores will be their last, and Sweetface will no longer produce high end sportswear in the U-S. “In light of new company strategies, we have
decided to put the Sweetface line on hiatus while we prepare to
reintroduce the brand in the near future with new messaging points and
an entirely new fashion point of view,” the company said in a statement. Now everyone knows this little blimp on the style radar, will not affect Jenny from the block she's still a gadzillionaire. Sweetface hopes to relaunch in the U-S once the economy picks ups, yeah... file it under not sure when, maybe never. However, if your desperate to dress like the lovely latina, J-Lo by Jennifer Lopez line is still available in over 40 countries and online.
photo courtesy: second city style fashion












